Our Story ▪︎ Possible Finance

Why we started Possible

Our founders saw a problem and wanted to be a part of the solution

Today, millions of Americans feel that they can’t get ahead financially no matter how hard they work. They feel hopeless, undervalued, and stuck. That’s because the existing financial system is designed to keep people in debt. From predatory payday lending to overdraft fee revenue for big banks, the incentive is stacked against well-intentioned borrowers. Every time someone needs more time to pay, these lenders make money—it’s how they do business.

At Possible, we’re building a new kind of consumer finance company. One that’s structured to align incentives for both the customers and the company. We believe in creating innovative financial products that let people borrow what they need, pay it back over time and build their credit history so that they can make progress. It’s not how the other companies are doing things—and we think that’s a good thing.

Since day one, we have never charged penalty fees, like late fees and insufficient funds fees. In fact, we’ve saved customers over $650 million because we don’t do this.° Instead, it’s our mission to make financial health possible for everyone.

To put it simply:

When our customers win, we win.

Our impact

$684,921,211 million in fees saved

Yep, we did the math. That’s a combination of the many penalty fees, late fees, insufficient funds fees, and other hidden charges that line the pockets of our competitors.

How we got this number

We review fee and payday loan usage information from state regulatory agencies to calculate how much we have saved our customers in fees. The savings amount is based on the maximum fees Possible could have charged customers over the typical payday loan term, including late fees and insufficient funds fees. Your individual results may vary depending on factors like where you live.

2017

Possible founded

In the fall of 2017, our founders got together with a shared vision for accessible, affordable and benefit-driven financial services.

2019

First 120,000 Possible loans

We celebrated our first milestone with our growing team in the Seattle office.

2020

$11M Series B

In 2020, Union Square Ventures joined our mission by leading an $11M Series B. Existing major investors also participated in the round. We were able to grow our team rapidly and serve as many customers as we possibly could during the ongoing pandemic.

2022

A foundation for better finance

We became a Public Benefit Corporation, committing to balance our customers' long-term interests with our shareholders'. And our new partnership with Coastal Community Bank gave us room to design more innovative products, bringing credit access to even more people.

2023

Investing in financial literacy

We deepened our commitment to financial literacy, teaming up with LiFT, a community-focused nonprofit, to host a comprehensive credit education series. Our specialists helped people across the country understand credit scores, review their credit reports and debunk common myths.

2024

Official partner of the Orlando Magic

We took our mission courtside. Just like the Magic, we believe in creating wins for the community—on the court and off—and celebrating financial milestones right alongside the home-team kind.

2025

Growing in every direction

We expanded Possible Loan to eight new states, so more people could move forward financially. We also launched Possible Advance, giving customers a portion of their paycheck early—no credit check, interest or deposit required. And we settled into our new Seattle HQ near Pike Place Market.

2026

A profitable new chapter

We turned our first annual profit, surpassing a $130 million annualized revenue rate—proof that when our customers win, we win. And we launched Bill & Rent Reporting, a new way to build credit history with everyday payments like rent, utilities and phone bills.

Big problems deserve new solutions

37% of Americans can’t afford a $400 emergency

Source: Federal Reserve

78% of Americans live paycheck to paycheck

Source: Payroll.org

Most payday loan customers pay more in fees than the entire amount they first borrowed

Source: PEW Charitable Trusts

Banks made $5.83 billion from overdraft and insufficient funds fees in 2023

Source: CFPB

Our leadership team

Tony Huang

Co-Founder & Chief Executive Officer

Tony has devoted his entire career to building social enterprises that use technology to drive societal impact, from financial technology to public safety and youth education.

Tyler Conant

Co-Founder & Chief Technology Officer

A seasoned engineering leader and co-founder, Tyler spent over a decade building mission-driven tech at Axon, Raytheon and Lockheed Martin before joining Possible.

Harsha Srinivas

Chief Financial Officer

Possible’s very first employee, Harsha is a fintech operator with deep roots in investment banking. Harsha leads finance at Possible to scale our mission-driven credit products.

Ellen Falbo

Chief Credit Officer

Ellen has spent more that two decades in consumer lending, having held a variety of Credit Risk, Analytics, and Strategy roles at Capital One and Concora Credit.

Meghan Bowen Frazer

Chief People Officer

Meghan has led people & legal teams at Block Renovations, Katerra, and Very Good Ventures. She is passionate about driving organizational success through positive work environments.

Craig Anderson

General Counsel

Craig is a seasoned fintech expert, having served in leadership roles at Klarna, Sezzle, and Revolut before joining Possible. Craig specializes in regulatory compliance and credit.

Jon David

Chief Product Officer

JD has scaled iconic consumer products to 100M+ customers and $100M+ in revenue, with deep product leadership experience at both startups and large companies like Microsoft and EA.

Tracie Hlavka

VP of Engineering

Tracie is a deeply people-focused technology leader with over two decades of experience building high-impact, cross-functional engineering teams.